About Paulla De Souza

Paulla De Souza is an International Luxury Beauty Stylist, Makeup Artist, and Empowerment Guide whose work goes far beyond aesthetics. With over two decades of experience in the beauty industry, Paulla is known for her refined artistry, intuitive touch, and her ability to help women feel seen, confident, and at home in their own skin.
Her journey into beauty began early—guided by a natural appreciation for artistry, detail, and self-expression. What started as a love for makeup evolved into a lifelong devotion to enhancing natural beauty with intention and grace. Over the years, her work has spanned film, television, fashion, editorial, bridal, and global beauty campaigns, allowing her to collaborate with creatives and clients across the Caribbean, Europe, Africa, and the United States.
Yet, it is not the credits that define Paulla—it is her presence.
Paulla believes makeup is not meant to mask, but to reveal. Her philosophy centers on creating balance, harmony, and effortless elegance—enhancing what already exists rather than transforming a woman into someone she is not. Known for her calming energy and warm, charismatic approach, she creates an experience where clients feel safe, empowered, and deeply respected.
In addition to her work as a beauty artist, Paulla is a dedicated educator, mentor, and inspirational speaker. She has hosted beauty workshops internationally and is passionate about guiding women through seasons of reinvention—reminding them that confidence is cultivated through intention, consistency, and self-trust.
Her work today reflects a deeper calling: merging beauty with empowerment, skill with soul. Through her Signature Glam Empowerment Experience™, Paulla supports women in aligning their outer expression with their inner truth—because beauty, when paired with purpose, becomes transformative.
Paulla is also the author of Grace Called Me Home, a reflective and soul-centered guided journal created for women navigating seasons of transition, healing, and self-remembrance. The work is an intimate invitation to slow down, listen inward, and return to oneself with compassion and courage. Through poetic reflection, guided prompts, and affirmations, Grace Called Me Home mirrors the heart of Paulla’s philosophy—beauty as a sacred practice, confidence as a lived experience, and grace as the thread that carries us home to who we truly are.
Grounded in faith and guided by grace, Paulla lives by the belief that while we may plan our paths, it is God who directs our steps. She describes her journey as nothing short of phenomenal—not because it was easy, but because it has been intentional.
This is not just beauty.
This is presence.
This is mastery.
This is Grace, called home.
Paulla De Souza is currently based in Houston, Texas, serving private clients globally through curated beauty and empowerment experiences.